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Looking ahead at 2015, we know consumers will continue to demand healthier, simpler, more clearly labeled foods. Another trend we anticipate escalating in our busy world is convenience. When you combine these trends, fruit and vegetable smoothies become the perfect response to consumer requirements!

Effortless. Simply measure 2 scoops of smoothie base mix, ¾ cup fresh or frozen fruit, ¾ cup ice, ½ cup cold water and BLEND! 16fl ounces of smoothie in under 60 seconds.

The key to increasing sales for both milkshakes and other frozen beverages is offering a product that the consumer perceives as too difficult or not as good if prepared at home.